100% naturally derived hair care — Made in SwitzerlandTracked delivery to SwitzerlandComplete ranges for curly, wavy, coily and straight hair0% silicone — 0% sulfate
05.11.2026 · by MaïHair

Usage Guide — Coily Hair

This complete routine deeply hydrates, nourishes, and strengthens your hair. It helps preserve your lengths and promotes growth.

The step-by-step routine

  1. Shampooing — Apply the shampoo to wet hair and gently massage your scalp. Rinse thoroughly, then repeat if necessary. Do not brush your hair while shampooing.
  2. Leave-in conditioner and balm
    • After rinsing out the shampoo, gently pat your hair dry with a towel, without rubbing too hard or using a hairdryer. It should remain damp.
    • Divide it into 4 sections. Use satin scrunchies or clips to keep the sections from mixing.
    • Take the first section and divide it in two. Take one of the two parts.
    • Apply a few drops of serum to the scalp of the section you are working on.
    • Apply a reasonable amount of leave-in conditioner to the lengths, focusing on the ends. Use top-down motions.
    • Next, apply a reasonable amount of balm to the lengths, focusing on the ends. Use the same top-down motions with your hands and detangle with your fingers to remove large knots.
    • Gently brush from the ends toward the roots with a wide-tooth brush. If the brush gets stuck, do not force it: set it down and undo the knot with your fingers.
    • Once the section is finished, twist it or braid it, or wrap it around itself.
    • Repeat these steps on the other sections.

Our tips

  • Once the routine is finished, let your hair rest and style it the same day or the next day. Remember to dampen it before styling.
  • Never brush your hair when it is dry. Always dampen it, then apply leave-in conditioner and balm before brushing.
  • Always use a suitable brush, with wide teeth or widely spaced bristles.
  • Never brush your hair while shampooing.
  • Always detangle your hair section by section.
  • If your hair is very tangled, do a pre-poo before shampooing: dampen a section, apply leave-in conditioner then balm, detangle with your fingers to gently loosen large knots, then brush from the ends toward the roots. Keep the detangled section in a twist (also called a "vanille").
  • Never use a hairdryer, heated brush, or flat iron: your hair will only be stronger. By following the routine described above, neither heat nor straightening is necessary. Heat, straightening, hairstyles that are too tight, highlights, and wigs promote breakage.
  • When wearing a protective hairstyle (braids, twists, or vanilles), apply the serum, leave-in conditioner, and balm after every shampoo.
  • Sleep with a bonnet, scarf, or satin or silk pillowcase: this preserves the moisture in your hair.

Special cases

Removing a protective hairstyle

Dampen one part of the braids, then apply leave-in conditioner and balm. Undo the braids one by one, re-dampen the undone section, remove the knots with your fingers, then brush from the ends toward the roots. Keep this section in a twist (vanille) and repeat on the rest of the head. Then shampoo and follow steps 1 and 2.

Short hair

Follow steps 1 and 2. If necessary, rehydrate your hair once or twice a week: dampen it, place a few drops of serum on the scalp, apply the leave-in conditioner and balm in order, then brush. You are ready.

Traction alopecia

If you suffer from traction alopecia and need to wear a wig outdoors, follow steps 1 and 2. Then, every day or every other day, apply a few drops of serum to the affected area and the rest of the head, then gently massage to distribute the serum and stimulate the scalp. At home, remove the wig and alternate with a silk or satin scarf while your hair grows back. For personalized advice, contact us.

Transitioning from straightened hair or any type of straightening to natural hair

Follow steps 1 and 2. On the still-straight lengths, dry with a hairdryer on low heat, then apply only balm to this part and brush, always starting with the ends. When you reach the natural part, already hydrated in step 2, brush gently. Finish in twists (vanilles) or braids, section by section, as explained above.

Maintenance and contact

  • Cut your ends every 3 months.
  • Like all cosmetics, store your products away from heat, below 25°C. Keep the serum in its case, away from sunlight.
  • For more information, or for your treatments, protective hairstyles, and cuts, book an appointment on our website: maihair-coiffure.salonized.com
  • Find our products on our website: maïhair.ch

Discover the coily hair range →

Guide express

Les produits de cette routine

Gamme cheveux crépus 250 ml — shampooing, après-shampooing sans rinçage, sérum et baume sur fond blanc
100% natural

MaïHair

Coily hair care range

crepusfabriqué en Suisse

FromCHF 137.90


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